Inform. Persuade. It’s as simple as that, yet so wonderfully complex. Tap into the incredible power of connecting with your audience in meaningful ways across every touchpoint.

International ad campaign: brand building campaign to turn common workout reluctances into positive associations

International ad campaign: humorous brand awareness campaign highlighting the brand’s longevity and history of innovation

Regional ad campaign: product-centric brand awareness initiative

Regional ad campaign: awareness campaign highlighting the absurd humor of an improv group

National ad campaign: retro ads (digital and print) to encourage brand engagement and imagination through contest entries

Just-for-fun ads: a spoof on gimmick product advertising

Campaign concept demonstration: endearing ads to increase student and community participation in a series of homecoming-related events

Internal advertisements: awareness campaign to drive registration to a service event